Director, B2B Sales

About the role

The Director, B2B Sales leads Liberty Business’s B2B function in Trinidad, shaping strategy, driving revenue, and ensuring customer satisfaction. This senior position reports to senior leadership and is responsible for aligning sales objectives with the overall business plan.

Key responsibilities

• Develop and execute B2B sales strategy, forecasting, and budgeting in partnership with corporate planning.
• Design the sales organization, including roles, channel structure, and resource allocation.
• Achieve targets for profitable sales volume, market share, and other financial metrics.
• Lead learning and development initiatives for the sales team and manage talent stewardship.
• Establish performance management systems and hold sales personnel accountable for results.
• Manage the sales support budget, evaluating technology, training, and administrative investments.
• Collaborate with the Director of Technology to align tech initiatives with sales goals.
• Drive change management, assess organizational needs, and remove obstacles to improvement.
• Negotiate contracts and terms with customers and strategic partners.

Required profile

• Proven senior leadership experience in B2B sales, preferably within a services or technology environment.
• Strong track record of meeting or exceeding revenue and profitability targets.
• Demonstrated ability to design and scale sales organizations.
• Excellent stakeholder management and negotiation skills.
• Experience managing budgets and driving productivity through technology and training.

Required skills