Account Strategist

About the role

The Account Strategist drives business growth and long-term marketing strategy for key clients. The role focuses on proactive consultancy, data-driven insights and commercial expansion, partnering with executive-level clients and leading internal teams to build high-ROI solutions while delegating routine execution to Account Executives.

Key responsibilities

• Lead the overarching marketing strategy and business direction for key accounts
• Analyse data and consumer insights to present proactive, boardroom-ready recommendations
• Identify upselling opportunities (e.g. MarTech, AI) to drive commercial growth
• Delegate daily project management and administrative workflows to Account Executives
• Act as the primary strategic advisor during high-level client meetings
• Ensure all creative and technical execution aligns with the client's business goals

Required profile

• Bachelor's degree in Marketing, Business or a related field
• Proven experience in strategic account management or a senior client-facing agency role
• Strong analytical skills to turn data into actionable business strategies
• Exceptional presentation, negotiation and communication skills
• Ability to delegate effectively and lead cross-functional teams
• Deep understanding of digital marketing ecosystems and technological trends
• Fearless attitude, resilience and strong accountability